The Climbing Works International Festival is the UK's only international bouldering competition. It has a unique format in that amateurs compete alongside professionals in the first day qualifying before the finals the following day.
Band of Birds were brought in to provide live event reporting across social media for the whole spectacle.
We worked closely with the Climbing Works their sponsors, media stakeholders such as Red Bull and BBC Get Inspired to spread the word by creating exciting and innovative content to capture and record the event.
The Climbing Works
International Festival 2015
Our work helped to double the Climbing Works Instagram followers and create a more active and engaged audience base and generate buzz across there Facebook and Twitter accounts throughout the weekend.